Micro influencers aren’t just part of the social media landscape anymore. They’re reshaping it. Forget faceless mass campaigns. These creators bring real voices, real communities and real influence. Brands love them because their audiences actually listen. Followers love them because they’re authentic, relatable and niche-savvy.
At Find Your Influencer, we’ve had the pleasure of working first-hand with many of these talented creators, giving us a front-row seat to the creativity, passion and results they deliver.
And the UK has some of the very best. That’s why we’ve pulled together 24 of the most exciting micro influencers in the country right now. From foodies sparking cravings to travellers inspiring adventures, lifestyle creators setting trends and beyond, these are the names you’ll want on your radar, and maybe even on your next campaign.
If you’re hunting for inspiration, fresh partnerships or just want to see who’s shaping the conversation, this list delivers the goods.
UK’s breakout micro influencers: 24 names making waves
Micro influencers are social media creators with smaller but highly engaged followings, typically between 1,000 and 100,000 people.
What sets them apart isn’t scale, but substance. Instead of chasing mass appeal like celebrity influencers, they carve out niches in food, travel, lifestyle, fitness and more. Their content feels personal, their recommendations genuine and their connections with audiences far deeper, making them some of the most trusted voices online today.
And right now, the UK is buzzing with talent — here are 24 micro influencers who are making waves and deserve your attention.
Amy Langston, Birmingham
Instagram – 57k x TikTok – 4k x Facebook – 2k
Amy Langston keeps her followers updated on Birmingham’s best spots, from restaurants to hotels and local attractions. Her blog and videos highlight experiences across the Midlands, while also featuring travel insights from UK cities and international escapes, including Greece.
Becky Saunders, Liverpool
Instagram – 28k x TikTok – 8k
Known as @get_reviewed_liverpool, Becky Saunders showcases the city’s best eateries, venues and lifestyle spots through thoughtful reviews and polished visuals. While Liverpool is her focus, she occasionally shares experiences from further afield, always with clear disclosure on sponsored or promotional content.
Georgina, Edinburgh
Instagram – 50k
Georgina captures Edinburgh’s charm through evocative photography, from historic streets to seasonal details. With Peggy, her dog, she shares gentle travel content centred on slow living, cosy escapes and pet-friendly breaks. Her feed blends Scottish beauty with international trips like Corfu and New York.
Milena Knap, Cotswolds
Instagram – 87k
Milena explores the Cotswolds with insider knowledge, covering towns from Chippenham to Chipping Norton and Bath to Bourton-on-the-Water. Her content combines scenic reels with detailed guides, helping followers discover charming spots and hidden gems across this picturesque region of England.
Matilda Relefors, London
Instagram – 34k x TikTok – 60k
Matilda Relefors, aka the #brunchingblondie, blends food passion with lifestyle storytelling. Alongside her recipe ebooks and creative brunch inspiration, she posts candid content on relationships and everyday life. Her TikTok balances light-hearted diaries with approachable cooking ideas, offering followers variety and personality.
Laura, Birmingham
Instagram – 49k x TikTok – 15k x Facebook – 1.5k
Laura, the creator behind West Midlands Foodie, showcases Birmingham’s dining scene through vibrant videos and detailed captions. Her posts highlight prices, ambience and flavour, giving followers an authentic feel for each spot and plenty of inspiration for their next restaurant visit.
Georgia Stretton
Instagram – 85k x TikTok – 6k
A Liverpool-based freelance model and content creator, Georgia shares fashion, lifestyle and travel content, especially from Ibiza. Her Instagram showcases outfits from lingerie to loungewear, while TikTok features short videos highlighting travel, style inspiration and relatable, playful skits.
Charlene Abbott, Edinburgh
Instagram – 71k x TikTok – 6k
Known as the Scottish Mummy, Charlene shares authentic parenting content on Instagram and TikTok. Her posts cover family outings, dining and practical tips, while also highlighting honest moments and the everyday challenges of raising children with humour and warmth.
Becci Horner, Manchester
Instagram – 19k Alisa Harris, Liverpool
Known as @mcr.foodie, Becci explores Manchester’s diverse dining scene, spotlighting everything from popular restaurants to tucked-away gems. Her Instagram combines tempting photography with reels that capture flavours, cocktails and interiors, offering followers a lively guide to the city’s best food experiences.
Alise Harris
Instagram – 17k
Alisa Harris brings Liverpool’s dining scene to life with stylish videos capturing flavour and atmosphere. Her captions add context, while curated Instagram Highlights showcase areas like Bold Street, Lark Lane and the Waterfront, helping followers easily navigate the city’s tastiest neighbourhoods.
Emmy Rosam, Edinburgh
Instagram (personal) – 28k x Instagram (books) – 78k x YouTube – 57k x TikTok – 125k
Emmy devours books and shares her passion across Instagram, TikTok and YouTube. From quick reviews and favourite picks to immersive readathons and bookish adventures, her content blends short-form insights with longer videos, offering followers both guidance and literary inspiration.
Dips Kaur, Birmingham
Instagram – 31k
Dips highlights Birmingham’s dining scene with lively videos and detailed captions covering flavours, ambience and overall experience. Beyond restaurant content, she manages a separate account for her marketing agency, offering social media, advertising and PR services along with professional training opportunities.
Stephi LaReine
Instagram – 59k
A Liverpool content creator and long-time blogger, Stephi shares vibrant posts covering fashion, travel, lifestyle, music and art. While much of her content highlights local events and attractions, she also features colourful experiences from abroad, especially Hamburg.
Victoria Jenkins, London
Instagram – 57k
Victoria explores London, Kent and scenic UK destinations, uncovering tranquil, luxurious spots from Cornwall to the Cotswolds. Her feed combines stunning photos and engaging reels with practical tips on hotels, dining and activities, offering followers an inspiring guide to the country’s finest experiences.
Laura McEwan, Birmingham
Instagram – 29k x TikTok – 1k x Facebook – 1k
Known as @biteyourbrum, Laura guides followers through Birmingham’s restaurants, pubs, festivals and scenic walks. Her fast-paced videos showcase food, interiors and experiences, while captions provide thoughtful reviews and practical details, helping audiences discover the city’s best spots to eat and drink.
Chris Grundy, Liverpool
Instagram – 18k x TikTok – 13k x Facebook – 10k
Chris Grundy explores eateries, bars, festivals and theatres across Liverpool and beyond. The Liverpool Foodie’s short videos capture dishes and atmospheres, while captions and voiceovers provide insights, helping followers discover local flavours and enjoy the city’s vibrant culinary scene.
Luke Catleugh
Instagram – 64k x YouTube – 59k x TikTok – 18k
Luke is a London-based influencer, focusing on home-cooked meals, sharing playful recipes on Instagram and TikTok alongside lifestyle content. His cookbook showcases his culinary expertise, while his YouTube channel features longer videos exploring travel adventures and home renovation projects.
Adell Baker, Birmingham
Instagram – 99k x TikTok – 66k
Adell showcases the best of England and Wales, from Snowdonia road trips to Somerset staycations. Her feed features stunning images and polished videos, with detailed captions covering parking, prices and practical tips, helping followers plan scenic adventures and seaside escapes.
Hunter, Edinburgh
Instagram – 34k x TikTok – 10k
Hunter is a playful Working Cocker Spaniel in Edinburgh, sharing adventures around the city, nearby parks and beaches. His account delights dog lovers with charming photos, reels, witty captions and handy mini-guides highlighting Hunter’s favourite spots for walks and exploration.
Eleonora Zontini, London
Instagram – 52k x TikTok – 8k
London-based Eleonora explores destinations near and far, from Mediterranean islands to Kenyan safaris and snowy Polish escapes. Her feed mixes UK travel inspiration with insider tips, itineraries and hidden gems, guiding followers to the most memorable experiences wherever she visits.
Tanya, Birmingham
Instagram – 30k
Midlands-based Tanya, known for her Birmingham home improvements, now shares her Gloucestershire countryside renovation journey. Her feed features interior transformations, design ideas and DIY tips, with posts increasingly highlighting exterior projects as she develops her ambitious new home extension.
Shweta, London
Instagram – 51k
Shweta travels the globe, from California and Taiwan to Saudi Arabia, while also exploring London’s surroundings. Her short videos showcase gardens, lakes and quirky excursions, with captions providing costs, directions and essential details, helping followers plan memorable local and international adventures.
Megan Lowe, Birmingham
Instagram – 29k x TikTok – 36k
Birmingham-based Megan shares lifestyle content spanning fashion, home, fitness and travel. Through Instagram carousels and playful TikToks, she offers outfit ideas, dining experiences, local events and overseas adventures, including trips to the Dominican Republic, Spain and France, keeping followers engaged and inspired.
Find the right micro influencers
Looking to work with authentic, highly engaged creators?
Find Your Influencer can connect you with micro influencers across the UK, from food and travel to lifestyle, fashion and more.
Our network specialises in micro influencers who build genuine connections with their audiences, helping your brand reach the right people in Edinburgh, Manchester, Birmingham, Liverpool, London and beyond.