INFLUENCER MARKETING BLOG
Latest influencer marketing updates & insights
How Much Do Influencers Charge in the UK?
Rate ranges for nano, micro and macro creators, and the five things that move a quote up or down.
What Is UGC, and How Is It Different From Influencer Marketing?
One buys you content. The other buys you reach. Most brands need both, in different proportions.
The Rise of Hyper-Local Influencer Campaigns
Local influencers are reshaping marketing. Learn why hyper-regional campaigns drive real trust, engagement and ROI for brands.
24 UK Micro Influencers You Need to Know Right Now
Meet 24 breakout UK micro influencers making waves in food, travel, lifestyle and more. Authentic voices, real impact, endless inspiration!
UGC Examples: 4 Brands Winning with User-Generated Content
Discover how 4 brands are successfully unlocking the marketing power of UGC creators to significantly increase brand awareness and sales.
How to Find UGC Creators (13 Proven Strategies)
Discover powerful ways to find UGC creators and boost your brand! From social media searches to influencer agencies, here are the best strategies.
What Is A UGC Creator?
Unlock the power of UGC creators! Discover strategies to find authentic influencers, boost engagement and build trust.
Bloggers, Vloggers & Influencers: What's the Difference?
More people than ever are producing engaging online content in just a few easy clicks. While it's incredible that we all can become creators from the comfort of our bedrooms, the crowded playing field makes it more confusing for brands trying to find the next rising star.
Should you be using influencers, blogging or vlogging to generate brand awareness and engagement? Read on as we explore the differences to help you decide.
How to Choose the Right Fitness Influencer for Your Business
If you’ve decided to take advantage of the influencer trend and you’re looking for a popular and well-regarded fitness influencer to promote your business, there are plenty to choose from. But how do you select the right one?
With health and fitness influencers on all of the major social media platforms, it can seem like a daunting task to find the one that will chime with your business and with your potential clients.
What are the Different Types of Social Media Influencer?
If you’ve dipped your toe into the world of influencer marketing, you’ll know the variety of social media stars out there. However, with the vast selection available, how do you know which types of influencers and creators are suitable for your brand?
Choosing the right social media influencer for your business is vital to getting the most out of your influencer marketing strategy. So, to shed some light on this sometimes daunting but beneficial style of advertising, take a look at some of the different types of influencers to collaborate with below.