If you are looking to implement an influencer marketing campaign, then we are here to help.

At FYI, we utilise influential creators to produce engaging content that commands attention and delivers outstanding results. We understand that influencer marketing has become a full-funnel marketing channel, where poorly executed campaigns are merely vanity acts. Our approach involves creating engaging content that captivates audiences and delivers ROI.

Through smart data-driven insights, we establish meaningful and relevant relationships with the right creators for your brand, converting attention into action and revenue.

We research, source, and engage the best-performing influencers who match your exact requirements to achieve your objectives. Our services include executing and managing the campaign from start to finish and amplifying the influencer content via data-driven social media campaigns for greater reach, traffic, and sales. We also provide detailed monthly reports that outline all the content generated and key stats such as ROI, impressions, reach, engagements, traffic, leads, and sales.

 
 

OUR SECTORS

 

Fashion

Hair & Beauty

Lifestyle

Fitness

Parent & Baby

Travel

Food & Drink

Interiors

Technology

 

Interested in working together? We'd love to hear from you!

Whether you're a brand looking to launch a new product, an agency managing multiple campaigns or you're an influencer looking for your next promotion, get in touch with FYI team today and start your journey!

HOW IT WORKS

 

THE BENEFITS

1. Effectively reach your target audience through influencers who have developed a following of people with interests in your niche

2. Generate awareness, engagement and desire for your brand, product and services

3. Educate your target customers through the trusted voice of influencers

4. Enrich your content strategy with great influencer content

5. Quickly builds trust and credibility through authentic recommendations, storytelling and influencer-generated content

6. Inspire action amongst your target audience

OUR PROCESS

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01 - INFLUENCER RESEARCH, ENGAGEMENT & SELECTION

Based on your objectives, we begin the process of researching, validating and engaging influencers and content creators who;

  • Resonate with your target audience

  • Carry true authority in your niche

  • Can show a true passion for your brand

  • Create fantastic content

  • Ensure authentic storytelling

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02 - CAMPAIGN BRIEFING & MANAGEMENT

When all selected influencers have been approved by yourself, we then start the full campaign briefing process. This includes providing influencers with detailed creative briefs and any relevant contracts to help with their content development. We managed the roll out of the campaign across the influencer network including distributing product samples and personalised information for the influencers.

03 - INFLUENCER PERFORMANCE TRACKING

Our campaigns are data-driven, allowing us to evaluate their success in real-time with ease. We focus on attention, action, and ROI, using our expertise to measure the effectiveness of each campaign element.

Each influencer is provided with login details to their own dashboard where they can generate their own unique tracking URL’s and trackable codes to use in their content. This allows us to track in real-time how well each influencer is performing, and provides us with the all the required metrics (Impressions, clicks and sales) to track and monitor all activity.

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04 - Go LIVE

Your influencer campaign is ready to go live! This is where you’ll start to see all the stunning content produced by your HIVE of influencers.

Take a look at some of our campaign case studies to see examples.

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05 - Influencer Content Amplification

We use data-driven social media campaigns to amplify the best-performing influencer-created content to key target audiences, achieving greater reach, traffic, and sales. Our approach involves identifying the most effective content and amplifying it through your brand's own social media channels. This ensures that only the best influencer content reaches your audience, maximizing its impact and driving results.

06 - CONTENT MONITORING & campaign REPORTING

Collecting all of your influencer content can be a very time consuming task!  We solve this issue by collecting all of the content posted and provide this to you in a regular content report so you can see what has been produced and posted. Along with your regular content reports, we’ll also provide you with a detailed report at the end of every month, showing all key metrics such as impressions, clicks, engagements, leads and sales!

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START YOUR INFLUENCER CAMPAIGN TODAY