What is Influencer Marketing?

Influencer marketing focuses on using key social media influencers and thought leaders who have a trusted voice to drive your brand’s message and inspire action amongst your target audience through authentic storytelling and influencer generated content.

 

Reach millions of people and increase brand awareness by tapping into trusted voices of influencers in your sector.
 

  • 54% of purchasing decisions are caused by word of mouth and influencer marketing allows you to take advantage of this.

  • Inspire engagement and sharing of your message by tapping into the relationships that have already been developed between the influencer and their audience.

  • Branded created ads are only trusted by 1% of millennials, meaning authentic content from social media influencers is essential.